Ecommerce

Every year, different companies publish their studies on the situation and future ecommerce trends. In this post we collect the most important data and add our own tips on how to boost your online business making use of all these data and trends. The information used is from studies conducted by IAB Spain-Elogia, EAE Business […]

When opening an online store, there are always decisions to be made. One of the most important is which platform to host it on. Today we face one of the giants in ecommerce, PrestaShop, to one of the emerging giants, Woocommerce. Although PrestaShop was born in 2007 with the sole purpose of being an ecommerce, […]

First impressions count. How many times have you heard this? Well, it also applies to e-commerce. That’s why choosing the right template for your online store it’s very important. Think about it: if you’re looking for a product X, you come to a store that looks terrible, and then to another one that has an […]

The Instagram biography is one of the first elements that users who come to your profile see. Sometimes, it is elaborated in a way that does not help users to easily get an idea about the content of the Instagram profile, with the negative consequences that this entails, being mainly, the loss of a possible […]

Twitter is a Social Network famous for its dynamism and brevity when communicating with other users. However, since its interesting beginnings, we have not seen it evolve drastically, becoming one of the least daring in terms of new features. With Twitter Blue, we can finally see something new in the social network of the famous […]

We already know that being present on Instagram is a must for most companies, but…. How many times have you thought that your brand doesn’t work on this Social Network? Normally the way to solve it is simple, at least to solve the main thing, and there are common mistakes that are very easy to […]

As is well known, not only by news, studies or data, but for the simple reason that we see it in our daily lives, mobile devices have revolutionized, first, our way of communicating. But also our way of informing ourselves, interacting with each other, and consuming products and services. An online store gets can easily […]

It has happened to all of us. We start shopping in a store, filling the cart with products and for one reason or another, finally we do not make the purchase and the order remains in the limbo of unpaid orders being our order one of many abandoned carts. Facing abandoned shopping carts by customers […]

Social Networks suffer a paradoxical situation. Many people know them and use them in their free time, from their personal profiles, to tell others about their holidays or upload pictures of their children. But, as a small and medium company (I would like to think that the big ones already have this clear), do you […]

Decades ago, only big companies did corporate branding studies, as they were the only ones with the budget to carry it out. Today, however, even the smallest Internet company knows the importance of online branding to reach the goal to have a quality e-commerce. But do we know exactly what branding is? What is corporate […]

Selling on Instagram is already a must if you have an online and/or physical store, especially if your customers are on this Social Network most of the day. In today’s post we want to explain the main advantages that you’ll find if you decide to take the step and hire the service of creating a […]

The world evolves, and we must evolve with it. A clear example is the birth of the Internet and the creation of jobs thanks to new professions, such as those associated with ecommerce, and oneof the sectors most “affected” by technology has been commerce, which has made the leap to digital commerce. Currently, we can […]

The design of online stores is increasingly focused on a better user experience. It’s a fact that the usability factor affects the sales of an e-commerce and that is why it’s so fashionable lately. But how does user experience affect the SEO of my online store? What is user experience? Let’s start at the beginning. […]

Before you start reading we inform you that this is a very interesting article that can help you and solve your life if you want to create a B2B business on the Internet and how to sell with a PrestaShop online store. Surely it will solve more than one doubt that may have arisen if […]