The best feedback systems for your online shop

It has been proven that online reviews can increase Internet sales by more than 76%, and that around 82% of users appreciate them positively. This is not surprising, because they are the best way to know with certainty what customers think about a particular product or service, and thus make a better purchasing decision.

So, if you want to integrate a feedback system in your online store, it is important that you know which are the best ones. This can be vital for your business! That’s why I’ll tell you here about the top 5 best review systems this 2020, and why to choose them.

Top 5 best review systems in 2020

1.Revi.io

In my opinion, the best review system of 2020 is Revi (the former WeeComments). Why? Because the model of this system takes full advantage of the potential of customers to generate reviews that help you sell more. Plus, it’s inexpensive, flexible and easy to use.

Integration with Google and eCommerce platforms

To top it off, it’s also multilingual, offers features like Google Shopping stars and revamped widgets, and integrates seamlessly with the major eCommerce CMSs: Prestashop, Magento, WooCommerce, OpenCart and Shopify.

Installation and configuration

To install it, all you need is an email address. Then, it will be very easy to configure aspects such as the message you want to send to your users, if you want to offer them a coupon or the parts of the site where the reviews will appear (footer, sidebar, etc.).

Automation and ease of use

From then on, everything will run automatically: sending emails, updating the reviews, etc. Your customers will be able to rate not only the purchased product, but also aspects of the store such as shipping and customer service. All this separately and individually.

With a single click, users can share their reviews on their preferred social networks. And you can automate the publication of the best reviews on Facebook, Twitter, etc.

The best part is that the Revi dashboard is very intuitive. So you’ll have no trouble controlling every detail to your liking, and accessing all the necessary settings and statistics.

Authenticity and troubleshooting

But beyond the technical aspects, this feedback system has some features that will help you improve the visibility and positioning of your business, as well as your ability to offer good customer service.

The first is that it certifies the authenticity of the opinions, which means that all reviews are real. In addition, it does not censor negative or unfavorable opinions. So the user can know with complete certainty the experience of others.

so how do you solve the problem of “inconvenient” reviews? Very simple: when a user gives a negative rating, a notification is issued so that you can deal with it and solve the problem directly with him or her.

As you can see, this is a system that meets all your needs when it comes to reviews and opinions, and that is why it is the best possible choice. No wonder I put it at the top of this list.

Summary of Revi

2.Trusted Shops

Trusted Shops is one of Revi.io’s main competitors. It also offers trust seals to guarantee the authenticity of all reviews. In addition, it is very easy to use and highly customizable. So no wonder it has clients such as El Corte Inglés, Mr. Wonderful, Lakúe or Natural.

Integration with Google and e-commerce CMS

Another important thing is that it integrates with Google Adwords, Shopping and Snippets, and of course it is available for the main e-commerce CMS: Magento, Prestashop, OpenCart, WooCommerce and ePages.

Operation and customization options

Just like Rev.io, it not only collects and displays reviews about the store in general, but about each of the products / services individually. In addition, it is multi-language and the widget offers several options for inserting customized rating bullets.

Once you have installed the system, it will automatically start collecting customer reviews. If your store is new and you don’t have any, you can use the special Review Collector service to ask customers via email to rate their latest purchases.

It should be noted that Trusted Shops provides reviews for deliveries, products and customer service, as well as for specific services in the respective category.

Thanks to the widget, you can publish the reviews anywhere on the website, including a special format consisting of a selection of the best ones in the form of a banner. And you can always customize the shape, color, number of visible reviews and other features.

when are reviews published on Google?

As for Google Shopping, the reviews will start to be displayed as soon as you have collected 100 of them, and you have an average of 3.5. This can take between 3 and 6 weeks. But you don’t have to worry, as it will be done automatically, as Trusted Shops takes care of transferring each new rating to Google.

So far, the most important thing about this review system. As you can see, it is quite robust and offers more than one desirable feature. That’s in addition to being compatible with Prestashop.

Trusted Shops Overview

3. Verified Reviews

Verified Reviews deserves third place on this list, being almost on par with Revi.io and Trusted Shops. In addition to being a powerful review system, it is flexible and customizable enough to be considered a desirable option. So much so that it has clients such as Promofarma, Bulevip and ForumSport.

Conflict collection and management

In order to collect feedback, email is used to send a survey to customers after delivery of the product. The answers are stored, processed and then published with a certificate on the website.

In case of any problem between the consumer and the seller, the Verified Opinions team of experts can intervene to mediate between the two and provide solutions to the conflict.

In addition, different widget models are guaranteed to ensure that the display of reviews is in tune with the store’s brand image, highlighting the rating among the surrounding elements.

Plans and services

Something interesting about this system is that it offers 5 different plans, Silver, Gold, Platinum, Diamond and Ultimate. Each of these has a different price, from 59 €/month (Silver) to799 €/month (Ultimate). However, they all include services such as:

• product reviews included
• seal and widget in the online store
• certification
• live / full statistics
• sEO optimization
• analytics reports
• social interaction
• etc

It also facilitates manual moderation and a high degree of customization. All this in addition to a 15-day trial period (free).

Integration with Google and ecommerce platforms

Finally, it remains for me to say that this system integrates with Google Adwords, Shopping and Snippets, as well as with major ecommerce platforms such as Prestashop and Magento.

So far, most of the reviews from Verified Opinions customers are favorable, which speaks very well of this rating system. Among the aspects that have been highlighted are its ease of use and the wealth of information it provides. So I highly recommend it.

Verified Reviews Summary

4.eKomi

In my opinion, one of the best review systems available today. Its number of customers is very large and most of the reviews are excellent, although there is no lack of some negative ones. The reason? I’m not very clear, because the truth is that eKomi has customers of the likes of Sprinter, Rastreator, Axa and others.

Operation and customization

Available in up to 15 different languages, it collects and displays reviews on each product page. But it also displays them grouped in the form of a widget to show them anywhere on the website. The widget is customizable, so you can change it if you don’t like the default design or if it doesn’t match the store’s design.

To collect the reviews, it uses SaaS Software, which then sends them to be verified by a team of experts. It then publishes them in the store and indexes them in the major search engines, allowing you to integrate them directly into the site for better SEO.

Conflict resolution

It is worth mentioning that the eKomi team ensures the management, moderation and resolution of conflicts. But more importantly, they take care to ensure that all reviews are truthful, both positive and negative, and that Google’s guidelines are met.

This, of course, does not mean that you are unprotected from malicious comments, such as those issued by certain sites that are dedicated to spreading negative reviews indiscriminately.

To ensure that no misunderstanding occurs, the service enables a private mediation process with the author of the unfavorable opinion. That way, you can resolve any conflict and prevent the spread of negative opinions of suspicious intent.

Integration with Google and ecommerce platforms

On the other hand, it integrates with Google Adwords, Shopping and Snippets, as well as Rev.io, Trusted Shops and Verified Reviews. In addition, it is available on the main e-commerce platforms such as Prestashop, Magento, WooCommerce and Shopify. But also in other less known ones: IBM Websphere, DreamCommerce, etc.

In short, it is a highly recommended review system. The only drawback is, as I said above, in certain not very flattering opinions, some of them related to the low score of negative reviews.

Whether this is true or not, you will have to find out more about it. But I recommend you not to take lightly everything you read and verify that the adverse opinions are justified. For example, you can ask someone who is currently using this system.

Summary of eKomi

5.Trustivity

Finally, I recommend Trustivity, one of the best known but more limited than the others. It is recommended for stores with low volume of orders, but not for large stores with thousands of orders per month.

Very low prices

In this sense, the advantage is that the prices are cheaper. So, if you just started your ecommerce and you need a good feedback system without spending large amounts of money, Trustivity is an excellent choice. To give you an idea, prices start at 29 €/month (free for the first month).

Integration with Google and ecommerce CMS

In addition, most of the opinions about this system are favorable. What stands out the most is its ease of use and integration with a multitude of ecommerce platforms (including the most popular ones), as well as with Google Adwords, Shopping and Snippets.

how does it work?

When an order is placed, the system notifies the team and waits a few days before sending the customer a rating request.

If it is positive, it is automatically published. If it is not, the system opens an arbitration process. However, as soon as the appraisal is published, the customer receives a thank you email.

Features and customization options

The number of days between placing the order and sending the request can be customized in the configuration menu. This is a very convenient option and a plus in favor of this system, since not all stores have the same delivery times.

Another useful feature is that the comment cannot be left blank. This ensures that in addition to the stars, the customer leaves his or her opinion, which provides the public with more information and transmits more confidence.

As for the location of the rating, it can be in the main widget and in the store tab if the rating is about the service. Or in the product rating widget and the product tab if it is about a product. But there is no widget of its own for this review system, so the design falls on those of the store itself.

As you can see, Trustivity has all the features of an excellent review system. If you have a large online store, it may not be the best fit. But if your monthly order volume is not colossal, it is definitely your best (and cheapest) option.

Trustivity Overview

Conclusions:

which opinion system to choose…? I hope that, with the information I have given you, the decision is not difficult. And the fact is that, as all those mentioned in the list above are recommended, you just have to find the right balance between your goals, the characteristics of your project and the budget you have. The good news is that, no matter which system you choose, you are guaranteed an increase in your online store’s sales and better visibility on the Internet.

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