As we know Linkbuilding is one of the most important factors for a good SEO positioning strategy. Page Rank is a factor that belongs to Linkbuilding and that is important to know and take into account to help improve your Linkbuilding and SEO strategy.
For this reason, in today’s post we are going to talk about what Page Rank is and how we can increase it. So let’s get to it.
What is Page Rank
As we have mentioned, Page Rank is one of the factors that affect linkbuilding. When we talk about Page Rank, we refer to the score that the Google search engine makes of each web page and that influences to decide the positioning that this web will have in the search engines.
To define this score, Google takes into account the quantity and quality of links that the website has and it is with this data that it gives a score from 0 to 10. But in addition, the search engine will also use other factors for the score, such as the loading time, the web design or the frequency with which the website is updated.
But back to the point that Google takes into account to score a website, that is, the quantity and quality of the links, not all links have the same importance and will help in the same way to the positioning of our website.
When selecting a page on which to place the link to our website, we should try to find pages whose Page Rank value is high, as this gives the page authority and positioning, which will help our own website to be positioned faster and more correctly in the top positions of the search engines.
When we work the Page Rank, it is important to know that this is a factor that varies and therefore changes, for this reason it is important to know that it is not a task that can be done once and forget, on the contrary, we must know that we must work it often, so we do not lose that positioning that we wanted at the beginning of working this factor of Linkbuilding and SEO.
How to increase Page Rank
To increase the Page Rank we must perform different actions that will make this task much more effective and help us to achieve the positioning that we want to achieve and for which this series of actions are being carried out.
The main action that we must perform to increase the Page Rank, is to look for pages, in which we will place our website, which have a fairly high Page Rank itself, ie pages that are highly valued by Google and therefore are well positioned in search engines, since getting our website to appear on pages that have a lot of positioning will help our own Page Rank increases.
At first glance, it may seem simple, but appearing in this type of pages is not something simple, therefore, to perform this type of actions, we must start with pages whose score is not so high and gradually increase it progressively, that is, we must create a medium-long term strategy to get to position ourselves in these pages that interest us so much.
For that reason, another action that we will have to realize is to create a good strategy of Linkbuilding in the long term to obtain the positioning of our web and to be observing which are the improvements that we are realizing month by month to be able to analyze if the achievements that we have proposed ourselves are being fulfilled or not.
Another action that we can carry out, is to use our own social networks as a method of linking and thus help to increase the score of our website in a simpler way than having to contact other websites to help us by placing our link on their website.
Finally, another action to take is to contact other websites and reach an agreement with them to place our link on their page and thus help us to position ourselves.
Conclusion
As you have seen the Linkbuilding is a very important action to be performed if you want to create a correct SEO strategy and help the positioning of our page in search engines. For that it is important to be clear which are the actions that we must perform and start doing it in a correct way.
Therefore, if you need help with your Page Rank strategy in IDX Innovadeluxe, we have professionals dedicated to SEO that will help you position your store or website in the top positions of search engines and gradually get the visibility you are looking to have.
So, start positioning your website thanks to Page Rank and Linkbuilding!
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